The world of hair color is about to get a major refresh in 2025. If you’ve been itching to switch up your look, there’s no better time than now! This year, we’re seeing a wave of rich, vibrant colors that promise to flatter every skin tone and style. Get ready to embrace these ten irresistible hues as they make their way to salons everywhere.
1. **Cherry Cola**: This color is as tantalizing as it sounds—think deep, sultry tones with a rich, reddish undertone. Cherry cola is making a huge splash in 2023, offering a bold yet sophisticated option for those who love to stand out. The allure of this shade lies in its ability to create a sense of depth and dimension, enhancing both dark and light hair bases. It’s perfect for those wanting to transition from their natural black or brown shades without going too drastic.
The beauty of cherry cola is its versatility. Whether you’re aiming for a full-color transformation or subtle highlights, this shade offers a luxurious vibe that pairs beautifully with soft curls or sleek, straight styles. It’s a head-turner in the best way, often sparking second glances and compliments—just what you need to kick off a new year with confidence.
Product on Amazon: Clairol Bold & Bright Permanent Hair Dye, R6 Intense Cherry Hair Color, Pack of 1
Price: $8.44
Rating: 4.3 with 998 ratings
Brand: Clairol
2. **Buttery Blonde**: Say goodbye to ash and platinum blonde—2023 is all about buttery tones. This warm, creamy blonde is perfect for adding a touch of sunshine to any look. Buttery blonde is incredibly flattering and adds a youthful glow to the complexion. It works wonders on those with a naturally warm skin tone, seamlessly blending with the natural hues.
This shade is ideal for those who wish to maintain a soft, approachable look while still making a statement. Whether styled in a sleek bob or loose waves, buttery blonde captures and reflects light in a way that enhances the face, making it a favorite among celebrities and influencers alike. Lighten up your look with buttery blonde and watch your style get an instant uplift.
Product on Amazon: Garnier Nutrisse Nourishing Hair Color Creme, 92 Light Buttery Blonde
Price: $12.99
Rating: 4.5 with 16,114 ratings
Brand: Garnier
3. **Rusty Gold**: Channeling earthy and autumnal vibes, rusty gold is a shade that promises to be everywhere in 2023. This color combines the warmth of gold with a hint of copper, creating a stunning sun-kissed effect. It’s perfect for those looking to add a bit of warmth without going too bold.
Rusty gold is particularly striking when layered over darker bases, offering a subtle yet eye-catching contrast. This shade works beautifully with textured, layered cuts, bringing out the natural movement of the hair. Whether you’re under the sun or inside, rusty gold shimmers with life, making it a must-try color for the upcoming year.
Product on Amazon: Got2b Metallics Permanent Hair Color, Bronzed Copper
Price: $11.97
Rating: 4.6 with 21 ratings
Brand: Got2b
4. **Bronde Balayage**: If you’re torn between blonde and brunette, bronde balayage offers the best of both worlds. This blend of brown and blonde is all about creating a natural, sun-kissed look that’s perfect for any season. Bronde balayage is a favorite among those who prefer a low-maintenance style with high impact.
The beauty of bronde balayage lies in its adaptability. It can be adjusted to suit any skin tone, making it a highly inclusive choice. Whether you opt for a more subtle transition or a pronounced contrast, this color technique offers a seamless blend that mimics the effect of sun-drenched hair. Bronde balayage is easy to maintain, requiring fewer touch-ups while still delivering a rich, polished look. It’s no wonder this shade is expected to dominate the hair color scene in 2023.
5. **Glazed Chestnut**: Imagine the soft, inviting glow of roasted chestnuts, and you have the next big hair trend for 2023: glazed chestnut. This shade exudes warmth and sophistication, offering a rich, deep brown that has a multicolored sheen reminiscent of a chestnut straight out of the fire. The beauty of glazed chestnut lies in its multifaceted tones, which create a luminous effect that catches the light with every movement. It’s ideal for those looking to add a polished shine to their look without veering too far from natural tones.
Glazed chestnut is perfect for adding depth and dimension to brunette hair. It’s a versatile option that suits a wide range of skin tones, making it an inclusive choice for anyone looking to update their look. This shade can be styled in sleek straight locks for a modern appearance or soft, romantic curls for a more classic vibe. Whether you’re dressing for a casual day out or a sophisticated evening event, glazed chestnut promises to complement any ensemble with its warm and inviting aura.
Product on Amazon: L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5CB Medium Chestnut Brown, Pack of 1, Hair Dye
Price: $11.49
Rating: 4.5 with 50,669 ratings
Brand: L’Oreal Paris
6. **Copper Auburn**: Step into the spotlight with copper auburn, a fiery blend that’s set to ignite the hair color scene in 2023. This captivating hue combines the vibrancy of copper with the deep, rich tones of auburn, resulting in a color that’s as mesmerizing as a sunset over a forest. Copper auburn is all about boldness and confidence, making it the perfect choice for individuals who are not afraid to stand out and make a statement.
The allure of copper auburn lies in its ability to enhance natural red tones, creating a radiant effect that’s both striking and sophisticated. This shade works beautifully with a range of hairstyles, from voluminous curls to sleek ponytails, adding a touch of drama to any look. Whether you’re seeking to elevate your everyday style or make a grand entrance at a special event, copper auburn is sure to turn heads with its fiery glow and enchanting depth.
Product on Amazon: L’Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 6R Light Auburn, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1
Price: $10.42
Rating: 4.5 with 55,363 ratings
Brand: L’Oreal Paris
7. **Pearl Platinum**: The timeless appeal of platinum never fades, but in 2023, it’s getting a luxurious update with a pearl sheen that adds a touch of elegance to this classic shade. Pearl platinum is a cool, icy blonde with a subtle iridescent finish that catches the light in the most exquisite way. This opulent color is perfect for those looking to make a chic, sophisticated statement without sacrificing modernity or style.
Pearl platinum is incredibly versatile, lending itself beautifully to sleek, straight styles that highlight its shimmering quality, as well as soft, romantic waves for added texture and volume. This shade is particularly flattering against cooler skin tones, enhancing the complexion with its radiant glow. If you’re aiming for a look that’s equal parts stunning and timeless, pearl platinum is your go-to choice for 2023.
Product on Amazon: L’Oréal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss for Bleached Hair, Neutralizes Brass, Conditions & Boosts Shine, Platinum Pearl, 4 Ounce
Price: $14.50
Rating: 4.1 with 17,190 ratings
Brand: L’Oréal Paris
8. **Midnight Blue**: For those who prefer a darker, more mysterious allure, midnight blue is the color to watch in 2023. This deep, velvety shade combines the richness of black with a hint of blue, creating a captivating contrast that’s both daring and sophisticated. Midnight blue is perfect for those looking to make a bold statement while maintaining a sense of refinement.
This shade works especially well on darker hair, enhancing its natural depth and adding a unique twist to traditional dark tones. Midnight blue can be styled in sleek, straight locks for a polished look or tousled waves for a more relaxed, modern feel. Whether you’re attending a formal event or simply want to elevate your everyday style, midnight blue promises to deliver a look that’s both striking and unforgettable.
9. **Rose Gold**: The beloved rose gold is making a comeback in 2023, offering a playful yet sophisticated option for those looking to add a touch of whimsy to their look. This enchanting shade combines the soft blush of rose with the warm glow of gold, creating a color that’s as romantic as it is versatile.
Rose gold works beautifully with a variety of skin tones, making it an inclusive choice for anyone wishing to embrace a bit of fantasy in their hair color. This shade can be styled in elegant updos or loose, flowing waves, allowing its multidimensional tones to catch the light beautifully. Whether you’re a fan of bold, vibrant colors or prefer a more subtle approach, rose gold offers a perfect balance that’s sure to please.
10. **Sandy Beige**: For those seeking a more understated look, sandy beige offers a soft, natural alternative that’s set to be a favorite in 2023. This subtle hue combines the warmth of beige with a cool, sandy undertone, resulting in a color that’s both calming and chic. Sandy beige is ideal for individuals who prefer a low-key, effortless style while still wanting to stay on trend.
This shade is incredibly versatile, complementing a wide range of skin tones and hair types. Sandy beige can be styled in relaxed, beachy waves for a laid-back vibe or polished straight for a more sophisticated appearance. Its subtle elegance makes it a versatile choice for both everyday wear and special occasions, offering a chic, understated option for those looking to refresh their look in 2023.
Product on Amazon: Il Salone Milano Plex Rebuilder Permanent Hair Color Cream – 12.11 Silver Platinum Professional Hair Dye Kit for a Natural Gloss & Glaze – Paraffin, Paraben, and Alcohol Free
Price: $10.49
Rating: 3.8 with 1,456 ratings
Brand: Il Salone Milano
As we embrace the vibrant and diverse hair colors of 2025, it’s clear that there’s something for everyone in this year’s palette. Whether you’re drawn to warm, inviting shades or bold, statement-making hues, the possibilities are endless. So go ahead and experiment with these trending colors—your perfect shade is waiting to be discovered, offering endless opportunities to express your unique style and personality.
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