Looking youthful isn’t just about skincare routines or the right haircut—it’s also about smart makeup choices, especially when it comes to eye makeup. With a few expert tips, you can enhance your natural beauty and take years off your appearance. Here are eight eye makeup tricks recommended by celebrity makeup artists that will help you achieve a more youthful look effortlessly.
1. Hydrating Eye Cream: To kick off your eye makeup routine, start with a hydrating eye cream. As makeup artists point out, keeping the delicate eye area moisturized is key. Ensuring your eyes are well-hydrated can prevent makeup from settling into fine lines, making you look more awake and youthful.
Product on Amazon: e.l.f. SKIN Holy Hydration! Eye Cream, Rich Hydrating Eye Cream For Minimizing Dark Circles, Infused With Hyaluronic Acid, Vegan & Cruelty-free
Brand: e.l.f.
Price: 10 USD
Rating: 4.5 Total reviews: 5771
Top Review from US: “I’ve tried many expensive brands of eye cream but they didn’t perform like this. This eye cream gives me great moisture, is very easy to apply, goes on smoothly. It doesn’t irritate my sensitive eyes. Consistency is light, smooth. Pleasant scent. A very little goes a long way. Great quality and value for the money! I’m definitely sticking with it.”
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2. Cream Eyeshadow Over Powder: As we age, our skin changes, and so should our makeup products. Makeup artists recommend opting for cream-based eyeshadows instead of powder. Powder eyeshadow can accentuate the crepey texture of mature skin. A cream eyeshadow glides on smoothly, providing a dewy finish that doesn’t emphasize fine lines. It’s also less likely to crease, giving you a smoother, more polished look that lasts all day.
Product on Amazon: Julep Eyeshadow 101 Crème-to-Powder Waterproof Eyeshadow Stick – Pearl Shimmer – Long-Lasting, Crease-Proof, Light Golden-Beige Shimmer Cream Eyeshadow with Built-in Smudger
Brand: Julep
Price: 18 USD
Rating: 4.3 Total reviews: 50623
Top Review from US: “I absolutely love the Julep Eyeshadow 101 Crème-to-Powder Stick! The formula glides on effortlessly, blends like a dream, and stays put all day without creasing. The built-in smudger makes application super easy, and the waterproof finish ensures my eye makeup looks flawless from morning to night. The pigment is rich and vibrant, giving my eyes a beautiful pop of color. Highly recommend for anyone looking for a hassle-free, long-wearing eyeshadow!”
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3. Strategically Apply Eyeliner: The application of eyeliner can drastically change the appearance of your eyes. Makeup artists suggest using a liquid eyeliner like NYX Professional Makeup Epic Ink. The slender, flexible brush allows for complete control of this liner, and there’s no need to tug on skin to apply the liquid liner. This technique ensures a crisp, clean line that enhances the eyes without the need to pull on the delicate skin around them, minimizing the chance of developing wrinkles.
Product on Amazon: e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelty-Free, Black 0.006 Oz
Brand: e.l.f.
Price: 5 USD
Rating: 4.4 Total reviews: 24304
Top Review from US: “The elf eyeliner is smudge proof. The liner glided on smooth. The color options are perfect. Very easy to use. Lasted all day and over night. This eyeliner was a great value. I bought a few”
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4. Mascara for Fuller Lashes: Fuller lashes can make your eyes appear larger and more youthful. Makeup artists recommend Essence Lash Princess False Lash Effect Mascara for a voluminous look. This mascara includes a conical-shaped wand that allows you to coat every lash and makes building the mascara easier. The formula provides a lush, full-lash appearance without the clumping, giving your eyes a lively, awake look.
Product on Amazon: essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
Brand: essence
Price: 4.99 USD
Rating: 4.3 Total reviews: 384218
Top Review from US: “After trying several different mascara brands, including Maybelline, I finally found my holy grail mascara—Essence! I’ve been on the hunt for something that gives me intense volume and bold coverage without needing to layer on tons of product, and this mascara delivers just that.✅ One Swipe Wonder – The coverage is incredible with just one swipe, leaving my lashes looking full and voluminous. It provides that fanned-out, fluttery effect that I love without clumping.💫 Thick and Defined Lashes – My lashes look thick, separated, and natural—all without the need for multiple coats. It’s the perfect balance between dramatic yet natural.✨ Long-Lasting & Smudge-Proof – I love that this mascara stays in place all day without smudging or flaking. My lashes stay lifted and curled from morning to night, even through long hours or a busy day.Overall, I’m absolutely in love with this mascara! It’s everything I’ve been searching for—voluminous, smudge-proof, and gives me that long, dramatic lash look without the effort. Highly recommend to anyone looking for game-changing mascara that works with just one swipe!
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5. Brighten with Conceale*: To combat dark circles and brighten the under-eye area, a good concealer is a must. The Catrice Concealer is lauded for its ability to provide coverage without sinking into crow’s feet. Applying concealer in a triangular shape under the eyes and blending it well can create a lifted and brightened effect.
Product on Amazon: Catrice | Under Eye Brightener | Conceal & Brighten Dark Circles | With Hyaluronic Acid & Shea Butter | Vegan, Cruelty Free & Paraben Free (010 | Light Rose)
Brand: Catrice
Price: 6 USD
Rating: 4.2 Total reviews: 13584
Top Review from US: “The title of my review covers my main thoughts on this product. But I’m a firm believer that cosmetics and other skin products do not belong in the “one-size-fits-all” category. So, I try to be careful not to blend this undereye cream too close to my lower lashline (in case it transfers to my upper eyelids) or too close to the outer sides of my eyes. So far, that tactic had worked for me.”
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6. Brow Gel for Defined Brows: Well-groomed eyebrows can significantly affect your face’s appearance. This product helps to shape and hold your brows in place, creating the illusion of more volume. The comb on this product helps smooth the brow hairs down to the skin and direct the hairs in the direction you want them to go. Fuller brows frame the face and can make you look younger instantly.
Product on Amazon: NYX PROFESSIONAL MAKEUP The Brow Glue, Extreme Hold Tinted Eyebrow Gel – Dark Brown
Brand: NYX PROFESSIONAL MAKEUP
Price: 9.97 USD
Rating: 4.3 Total reviews: 30339
Top Review from US: “I’m a makeup junkie – any of my friends or family will tell you that. I’ve tried so many different brow gels (from drug store bargins to high end), and not a single one of them met all of my requirements like this one did!Nyx has always been one of my go to and affordable makeup brands. So it’s not a surprise that this brow gel is a staple in my makeup arsenal now.Reasons why I refuse to budge from using this:- it doesn’t budge! Once it dries down, this stuff literally stays put and lasts through everything! From woeking out in ridiculous summer heat on our farm or in my gardens, to working out, to even being on my face under my beekeeping suit for hours at a time (vented or not, that suit gets ridiculously hot to be in), this stuff does not budge!!!-a little goes a long way-the price point is affordable and it seems to last me for quite a long time!If you want something that’s affordable – works well above any other product on the market- and lasts, this is your product!
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7. Highlighter for a Lifted Look: Adding a touch of highlighter to the brow bone and inner corners of the eyes can instantly lift and open the eyes. This trick creates a subtle glow that makes your eyes look more vibrant and awake. Opt for a subtle, light-reflecting highlighter that doesn’t contain too much glitter for a natural effect.
Product on Amazon: L’Oreal Paris True Match Lumi Le Glow Highlighter Stick, Luminous, Satin, Glowy Highlighter for Face and Body, 630 Crème Chic, 0.25 Oz
Brand: L’Oreal Paris
Price: 9.97 USD
Rating: 3.9 Total reviews: 312
Top Review from US: “I’m a highlighter enthusiast, and I’ve tried countless highlighters in various formulas. But the L’Oréal Paris Lumi Le Glow Highlighter Stick has quickly become a favorite.This highlighter stick glides on smoothly and delivers a beautiful, luminous glow to the skin. I love applying it to my cheekbones, brow bone, inner corners of my eyes, and cupid’s bow.The stick is incredibly easy to apply, making it perfect for on-the-go touch-ups. It blends effortlessly and provides buildable coverage, allowing you to achieve a subtle sheen or a more dramatic highlight.It’s the perfect combination of high-quality performance and an affordable price. Don’t hesitate to add this to your cart!”
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8. Soft, Smudged Eyeliner: Instead of a harsh eyeliner line, consider a soft, smudged look to add definition without looking severe. Using a deep pencil liner and blending it with a soft brush can create a smoky effect that’s flattering at any age. This technique adds depth and dimension to the eyes, making them appear larger and more expressive.
Product on Amazon: Revlon ColorStay Pencil Waterproof Eyeliner, Valentine’s Day Makeup Gifts for Women, Built-In Sharpener, Waterproof, Smudge-proof, Longwearing with Ultra-Fine Tip, 201 Black, 0.01 oz
Brand: REVLON
Price: 7.06 USD
Rating: 4.5 Total reviews: 32577
Top Review from US: “Love this eyeliner pencil! It’s creamy and glides on smoothly. It delivers a bold color with just one swipe. I also appreciate how it stays in place all day without smudging or fading, even on my waterline. It’s become a staple in my makeup routine, and I’ll definitely be repurchasing. Highly recommend!”
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Embracing these eye makeup tips can transform your look, giving you a more youthful and refreshed appearance. Whether you’re getting ready for a special occasion or your everyday routine, these tricks are sure to enhance your natural beauty.
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‘I’m a makeup artist – before I apply my products I use a quick trick for fresher, brighter and more hydrated skin’
