It would be hard to talk about PC gaming and not bring up the behemoth that is Steam. Having been the backbone of the PC gaming industry for the past 20 years, it has been amazing to see how it has stood up against some pretty strong competitors, like Epic and Ubisoft.
But it’s the community and developer-friendly Steam that really makes developers sing its praises. To figure out what the secret sauce in Steam’s enduring success is, let’s jump inside the minds of creators belonging to some of the biggest hits on the market: Warframe, Baldur’s Gate 3, Slay the Spire, and EVE Online.
Why Steam endures?
CCP Games VP of publishing Eyrún Jónsdóttir emphasizes how critical Steam is to the way EVE Online is distributed. Despite having its own launcher, EVE Online’s free-to-play Steam version was one of the single biggest factors in making it successful. That sentiment was echoed by Michael Douse, publishing director at Larian Studios, who also referred to Steam as a ‘democratic platform’. Says Douse: ‘If you’ve created a game of exceptional quality, then Steam really offers you a level playing field to get it in front of people.’. That is in striking contrast to the intense process of lobbying for a game to be greenlit by other shop teams, which can take a year or more.
Douse also underlined Steam’s place as a calming element in an industry frequently in ‘panic mode.’ Amidst the upheaval, Steam remains as a bulwark, offering a solid and consistent platform for PC gaming. Casey Yano, co-creator of Slay the Spire, will be the first to admit that Steam helped tiny independent teams create sustainable careers from their games. Yano’s own path from producing a Flash game that paid him an rather paltry $20 to finding financial success on Steam is itself a testimonial to the potential the platform has given for creators.

Warframe’s creative director, Rebecca Ford, credits Steam for keeping her on board. Since Warframe’s open beta debut in March 2013, the platform has had an indisputable revolutionary impact. Additionally, according to Ford, Steam is an essential part of the PC gaming community, creating connections and friendships that are hard to duplicate on other platforms. With Steam and Discord leading the way in creating a worldwide community, she sees a bright future for PC gaming.
Douse addressed the issue of the overwhelming number of games on Steam by bringing up the pre-Steam period, when creators were restricted by the shelf space of retail chains. Every developer now gets an opportunity to display their work thanks to Steam’s democratization of the process. What makes Steam unique and keeps the developer community coming back to it is its inclusive mindset.
As we learn more about Steam, it becomes evident that it has a wide range of effects on PC gaming. Steam has evolved into more than simply a marketplace; for many in the industry, it’s a lifeline, offering everything from a venue for independent creators to flourish to a feeling of camaraderie among players. We will examine Steam’s democratic character and how it has been essential to developers’ success stories in the following part.
Steam emphasizes democracy while encouraging high-quality work
Developers from all throughout the game industry have admitted that Steam’s democratic nature is more than just a catchphrase. The potential of this platform to level the playing field and provide independent developers and major studios equal opportunities for success has been hailed. The platform’s architecture, which prioritizes quality and effort above connections and budget size, is the heart of this democracy.
“If your game is’really, really good,’ it stands a good chance of being noticed on Steam,” says Michael Douse, publishing director at Larian Studios, summarizing this view. Developers’ experiences on other platforms, where exposure often depends on protracted and unpredictable lobbying to store teams, stand in stark contrast to this meritocratic approach. The business concept of Steam is simple: create a fantastic game, and the platform will assist you in identifying your target market.

The democratic side of Steam may also be represented via the experiences of artists like Casey Yano, who is co-creator of Slay the Spire. Yano’s route from producing a pitiful $20 with a Flash game to financial success on Steam is itself a rare narrative putting a very particular value on this platform for artists. It’s a credit to Steam’s ambition in giving more persons a shot to make it in the business, a potential Yano argues is limited more by social worries than by the constraints placed by Valve.
Rebecca Ford, creative director of Warframe, also pointed to Steam as a cause for the game’s sustained success and how she has been able to maintain working for the firm. It’s been a crazy trip for Warframe since its open beta released on Steam in March 2013. Ford singled out Steam as one of the most crucial components of the PC gaming sector, bringing forth the potential to create actual relationships and friendships by far. She claims no other platform can match to this, since they demand a financial buy-in and are controlled by other groups.
The issue about the amount of titles on Steam, and the likely visibility difficulties that number would pose, is one Douse answers to directly. As he points out, before Steam came along, creators were at the whim of the restricted shelf space of retail chains, which was a considerably larger obstacle to making and selling games. Steam transformed things by making it possible for all producers to make their work accessible, regardless of the size of the marketing budget. That type of openness philosophy is what makes Steam such an appealing platform for manufacturers.
And thus, back to the democratic character of Steam: plainly, here is where most artists’ success stories have been written. In fact, with its leveled playing field—created by a fair and open marketplace—Steam helped bring out a varied variety of games, which could subsequently find an audience and prosper. It is a place where quality and originality may be rewarded, where the barriers to access that strangled invention have been pulled down.
The democratic spirit of Steam is more than just a sales pitch; it’s the cornerstone of its revolutionary effect on PC gaming. A platform standing out for the underdog while recognizing genius is one that continues to push the edge of what’s possible in the gaming business. Looking back, it’s evident that Steam was at the vanguard of the industry’s evolution, and this devotion to a democratic forum for artists will be regarded as something that genuinely transformed the face of PC gaming forever.
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Game devs praise Steam as a ‘democratic platform’ that ‘continues to be transformative’ for PC gaming today