
Alright, fellow home décor enthusiasts, buckle up! If there’s one thing we can all agree on, it’s that hunting for the perfect piece of furniture online can feel like a quest through an enchanted forest—full of dazzling treasures but also a few tricky paths. The digital landscape has absolutely exploded with direct-to-consumer (D2C) players, all eager to flat-pack their way into our homes, making the choice both exciting and, let’s be honest, a little overwhelming.
Here at the editorial desk, one of our absolute favorite pastimes involves scrolling endlessly through credenzas, tables galore, and every conceivable category on our shopping site. We live for the thrill of discovering that perfect blend of style, quality, and, of course, value. It’s not just about finding something that looks good; it’s about snagging that piece that rounds out your home without dragging down your decor scheme, all while ensuring it arrives right on schedule.
So, if you’re ready to dive deep into what’s genuinely worth the browse, what actually ships out fast (and sometimes even free!), and which brands our editors personally own and adore, you’ve come to the right place. We’ve pulled together a list of the all-time greats and our newer faves, all here for the long haul, ready to transform your space beyond your current rental. Let’s unravel the secrets to scoring incredible furniture deals online!

1. **Serena & Lily: Coastal Calm, Elevated Style**Serena & Lily is your go-to destination if you’re dreaming of a home filled with calm, coastal vibes, whether it’s for a beach house escape or a serene back porch retreat. Their collection is rich with natural textures like wicker and features a soothing palette of nautical blues and whites, instantly transporting you to a seaside haven. It’s truly a brand dedicated to creating spaces that feel light, airy, and effortlessly chic.
You can explore an extensive range of items here, from deep, inviting couches perfect for lounging to statement-making end tables that add a touch of personality. They also offer expansive coffee tables, unique console tables, and beautifully hand-knotted area rugs that tie a room together. And for those looking to extend their relaxed aesthetic outdoors, their striking outdoor dining sets are an absolute must-see, making al fresco dining feel like a permanent vacation.
While Serena & Lily boasts sales throughout the year and an abundance of outdoor furniture, offering an interior design service for personalized touches, it might not suit every home design style, particularly those leaning towards traditional aesthetics. Shipping costs vary: small items are $19 via FedEx in the contiguous US, scaling up to $149 for large deliveries. Home delivery ranges from $149 to $299 for doorstep service up to 151+ miles, with room-of-choice delivery costing between $199 and $399. White glove delivery, which includes unlimited eligible items for a flat rate starting at $299 based on destination, is also available.
When it comes to returns, Serena & Lily generally offers refunds for most merchandise within 30 days of receipt, though custom designs, previously installed light fixtures, and wallpaper are excluded. Items picked up from your home incur a 15% restocking fee. For items shipped back with FedEx, except for bedding, wallpaper, and bath towels, a $15 fee per return label applies, so it’s always wise to review their detailed policy.
2. **Anthropologie: Bold Bohemian Flair for the Fearless Decorator**Anthropologie’s furniture selection is a vibrant extension of their renowned clothing collection, consistently rolling out new pieces that capture our hearts with their undeniable charm and personality. It’s a brand where bohemian flair meets bold design, creating spaces that are far from ordinary and certainly not for wallflowers. Each new collection is almost guaranteed to feature something you’ll instantly fall in love with.
Livia Caligor, AD’s US content operations manager, perfectly captures the essence, envisioning one of their chairs “in a modern boho-style space imbued with warm hues, eclectic textures, and a cozy atmosphere.” Their catalog skillfully spans modern updates on colonial-style pieces alongside contemporary shapes, angles, and textures, ensuring that the whimsy is always grounded with gravitas. Expect designs that make a statement and tell a story.
While Anthropologie excels in bold and contemporary furniture design, stock can sometimes be limited for certain popular pieces, so if you see something you adore, it’s best to act fast. Standard shipping ranges from $6.95 to $15.95, or is free on orders over $50, with options for express and overnight shipping available at an additional cost. White glove service, which includes delivery to your room of choice, unpacking, and assembly (excluding chandeliers, mirrors, bath vanities, and hanging furniture) with debris removal, starts at $149, with prices indicated for each item.
Returns for furniture are accepted within 30 days from the date of delivery for a full refund of the merchandise cost. However, it’s worth noting that select upholstery may be subject to a restocking fee if returned, plus applicable taxes. While pieces often fall into the splurge-worthy category, Anthropologie does hold sales fairly regularly, offering opportunities to score some truly unique deals and make those dream pieces a reality.

3. **Article: Midcentury Modern Delivered to Your Doorstep**Article proves that you don’t need a traditional brick-and-mortar store to deliver stunning, midcentury-inspired designs directly to people’s doorsteps. This online-only destination has quickly become a favorite for those seeking affordable-ish furniture that doesn’t compromise on style or quality. Think woven sofas draped in performance fabric, offering both durability and comfort, alongside chubby-legged credenzas and tables that add a touch of playful sophistication to any room.
Their philosophy revolves around making well-designed furniture accessible, cutting out the middleman to provide stylish pieces without the hefty price tag often associated with such quality. The Nordby sleeper sofa, in particular, has garnered praise from our editors for its minimalist lines and down-to-earth design, making it a standout choice for both aesthetics and functionality. It’s a testament to Article’s ability to blend form and function seamlessly, creating pieces that truly enhance modern living spaces.
Article is a fantastic choice for modern design enthusiasts, especially with its robust outdoor furniture offerings. However, it can be on the pricier side for some budgets. Shipping is straightforward with a $49 flat-rate Front Door Delivery fee for larger items, while smaller items or those under $200 shipped via courier incur a $19 fee. For a more comprehensive service, their $199 in-room delivery and assembly service is available, providing added convenience and peace of mind.
Their white glove delivery, starting at $199, includes delivery to your room of choice, unpacking, assembly, and debris removal, ensuring a hassle-free setup experience. For returns, furniture can be sent back within 30 days from the date of delivery for a full refund of the merchandise cost. This generous policy allows you to feel confident in your purchase, knowing you have time to ensure it’s the perfect fit for your home.

4. **Arhaus: Heirloom Quality and Sustainable Craftsmanship**Arhaus, whose name fittingly means “house” in German, is a distinguished brand renowned for offering high-end, heirloom-quality furniture suitable for every room in your home. Beyond its impressive online presence, Arhaus also boasts brick-and-mortar stores across the country, allowing customers to experience their artisanal decor and lighting options firsthand. This blend of online accessibility and physical showrooms provides a comprehensive shopping experience for discerning individuals.
What truly sets Arhaus apart is its unwavering commitment to sustainability, ensuring that many of its pieces are not just beautiful but also responsibly made. Their furniture is crafted with longevity in mind, designed to be cherished for generations, embodying a legacy of quality and conscious consumption. The Kipton sofa, with its elegant silhouette and seemingly endless customization options, stands as another AD favorite, highlighting the brand’s dedication to both timeless design and individual preference.
While Arhaus offers heirloom-quality furniture and sustainably made pieces, along with a white glove delivery service, it’s worth noting that their offerings are generally on the pricier side. White glove delivery services vary: local delivery is $299, extended delivery areas cost $399, and national delivery ranges from $399 to $599 depending on your location, excluding Alaska and Hawaii. Package carrier delivery rates for standard service are between $9 and $160, with expedited delivery costing $59 to $210, and express delivery from $84 to $235.
Their white glove service is incredibly comprehensive, including unpacking, inspection, assembly, and placement of your furniture in the room of your choice, along with the removal of all packaging and debris. This service is available for furniture, larger decor, uniquely shaped items, and fragile pieces unsuitable for small parcel delivery. For returns, furniture can be returned within 14 days from the date of delivery for a full refund, minus a 10% restocking fee. It’s a premium experience designed to ensure your new pieces arrive and are set up perfectly.

5. **Castlery: Tasteful High-Low Goods with Midcentury Modern Appeal**Castlery truly stands out as a one-stop shop for tasteful high-low goods, making it incredibly easy to furnish your entire home with style and efficiency. Their extensive collection of furniture is intelligently organized by room, and what’s even better, it can be effortlessly filtered by price point, material, color, size, and more. This intuitive browsing experience ensures you can quickly pinpoint exactly what you need, without getting lost in endless options.
Whether your aesthetic leans towards classic, contemporary, or the ever-popular midcentury modern, Castlery has a huge selection to explore online. They even offer a virtual showroom that allows you to “wander” through their actual warehouse, providing a unique peek at their offerings from the comfort of your own home. To further assist in your decision-making, Castlery will happily send out three free swatches for any product that catches your eye, ensuring you can perfectly match colors and textures to your existing decor.
Castlery frequently hosts sales and is celebrated for its midcentury-modern designs, offering free swatches to help you decide. However, their products can be on the pricier side. Shipping fees are a flat rate that varies based on location. White glove delivery is a fantastic option, available for an extra flat rate fee of $100 or $150 (plus applicable taxes), depending on your zip code.
This service includes delivery to your room of choice, covering up to two flights of stairs, unpacking, and full assembly of your item(s), along with garbage removal. Additional stairs beyond two flights may incur extra fees, and it’s important to note that this service does not include the removal or moving of your old or existing furniture. For returns, requests can be made within 30 days of receiving the item, though all returns are subject to a 20% restocking fee, so careful consideration before purchasing is advised.
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6. **Wayfair: The Budget-Friendly Home Goods Powerhouse**Wayfair’s reputation as a go-to budget home goods destination certainly precedes itself, standing strong as a formidable rival to giants like Amazon in terms of sheer inventory. However, where Wayfair truly shines and specializes is in its vast and varied furniture selection, making it a prime spot for anyone looking to furnish their home without breaking the bank. It’s a treasure trove where you can discover pieces that often feel far more luxurious than their price tags suggest.
Our team has personally put dozens of furniture and decor items from Wayfair through their paces, ranging from comfortable sleeper sofas and versatile sectionals to ergonomic office chairs and sleek floating shelves. This extensive testing has given us a solid sense of what truly offers exceptional value and an upscale feel at an accessible price. It’s all about knowing where to look and what to look for, and Wayfair consistently delivers on this front.
Beyond their everyday competitive pricing, if you’re someone who loves a good deal, the brand’s annual Way Day sale is an event not to be missed. This massive sale unfurls discounts on thousands of items across their catalog, accompanied by a flurry of flash sales that offer even more incredible savings. It’s the perfect opportunity to snag that piece you’ve been eyeing at an unbeatable price, truly maximizing your budget while elevating your home decor.
Wayfair is celebrated as an affordable retailer with frequent sales, housing a vast array of furniture design styles and virtually everything else you might need, from appliances to tech goods. Shipping is generally free for orders over $35, with a flat rate of $4.99 for orders under $35. While furniture assembly is available through Angi and Wayfair Home Services, customers are responsible for moving the product to the desired assembly location, as professionals are not tasked with moving existing items. White glove delivery is available for select items.
Available delivery options are clearly listed on each product page. For some items, “Full Service Delivery” is offered, where items are carried to your room of choice, assembled, and all packaging and debris are removed. This service may default on larger items for $99.99, with prices starting at this rate. Returns are accepted within 30 days of delivery, provided items are in original, undamaged condition, disassembled (if originally delivered that way), and in their original packaging, ensuring a fair and straightforward return process.
Alright, home dwellers, if you’ve been furiously bookmarking tabs and imagining your next décor upgrade, get ready for the next wave of online furniture heroes! We’ve already covered some seriously stellar spots, but the digital furniture universe is vast and full of more hidden (and not-so-hidden) gems just waiting to complete your space. From sleek modern marvels to infinitely customizable essentials and even some seriously smart, easy-assembly pieces, these next six brands are bringing their A-game to your doorstep.
So, grab your virtual shopping cart and let’s dive into what makes these brands tick, how they can elevate your home, and, of course, the ins and outs of getting those dreamy pieces right where you want them. Because finding your next favorite sofa or accent chair should be as fun as scrolling through your feed on a Saturday morning, right? Absolutely!
7. **CB2: Modern Minimalism with a Hip Twist**If Crate & Barrel had a cooler, trendier younger sibling, it would absolutely be CB2. This brand has carved out a sweet spot for itself, dishing out a hip selection of modern, minimalist, and midcentury furniture that’s practically tailor-made for apartment dwellers and first-time homeowners. Our very own commerce writer, Julia Harrison, even ranks it as one of her top retailers, which, let’s be real, is high praise in our book! It’s all about sleek lines and understated elegance here.
What’s really awesome about CB2 is that they go beyond just selling you a piece of furniture; they want to help you design your entire space. They offer free design consultations via video chat, where experts can help you create mood boards and even 3D room renderings. Talk about getting the full VIP treatment from the comfort of your couch! It’s like having a professional designer on speed dial, helping you visualize your dream home before you commit.
Their knack for spotting cool, often high-profile designs, is evident in pieces that frequently become fan favorites. Remember their beverage tub that Condé staffers in-office actually mistook for an authentic Georg Jensen piece? That’s the kind of sophisticated vibe they bring, ensuring your home looks effortlessly chic. While it might not be the go-to for traditional design lovers, CB2 absolutely nails that contemporary, urban aesthetic.
When it comes to getting your goodies, CB2 offers standard shipping between $6 and 10% of merchandise, with express options also available. For our friends in Alaska, Hawaii, and U.S. territories, expect rates between $16 and 10% of merchandise plus $10, with varying delivery times. And if you’re looking for the ultimate convenience, their white glove in-home delivery is a solid option, with a flat rate of $159 within 100 miles of the shipping point, or $399 for long-distance trips. As for returns, you’ve got 30 days to decide if it’s a match, provided the item is in new condition, though shipping fees won’t be refunded.

8. **Lulu and Georgia: Quirky Finds and Designer Dreams**Ever feel like every furniture store is selling the same thing? Not at Lulu and Georgia! This design destination is an absolute treasure trove, brimming with quirks and surprises that ensure you’ll surface something truly unique. It’s the perfect antidote to big-box retailers, offering pieces that boast personality and make a statement, whether it’s an elliptical-legged side table or a segmented chocolate sectional.
There’s a deep-rooted passion for design here, as the forward-thinking furniture store is run by a family that’s been in the interiors game for three generations. This expertise shines through in their curated collections, which frequently include collaborations with big names like AD100 All-Star Sarah Sherman Samuel. Her clever takes on everything from outdoor furniture to throw pillows and even fireplace décor are reason enough to browse their site.
One thing to keep in mind, especially for those who like to physically touch and see before committing, is that Lulu and Georgia doesn’t provide swatches. But don’t let that deter you! Their detailed product descriptions and high-quality images often give you a fantastic sense of the pieces. Plus, if you’re chasing truly trendy and unique designs that scream ‘you,’ this is definitely a place to bookmark.
Shipping costs range from $8.95 to 10% for standard delivery, with an option for FedEx two-day shipping for an additional $25. For larger pieces, their white glove service is a lifesaver, delivering into your room of choice (up to two flights of stairs), though remember to clear your space beforehand as the delivery team won’t move existing furniture. Returns are quite flexible if the item is marked as eligible for a free return on the product page, granting you a complimentary label within 30 days of receipt, just be aware that original shipping charges are non-refundable.

9. **Interior Define: Your Bespoke Furniture Destination**If you’ve got a vision for your space that’s as unique as your latest TikTok feed, Interior Define is about to become your new best friend. This retailer is renowned for its infinitely customizable, well-designed staples that are built to last—no flimsy flat-packs here! They’ve never seen a rich fabric swatch they didn’t love, which means you get to play designer and truly make a piece your own.
The beauty of Interior Define lies in its personalization. You’re not just picking a color; you can easily select other options like cushion fill, furniture legs, and even the style of your cushions, all through their intuitive website or by visiting one of their brick-and-mortar shops in select cities. It’s like creating a custom-fit outfit, but for your living room, ensuring every detail aligns with your personal aesthetic.
Beyond just their stellar furniture, Interior Define also offers a solid selection of rugs and lighting, making it a convenient one-stop shop to polish off any space. This holistic approach means you can achieve a cohesive look with pieces that feel thoughtfully chosen, rather than just randomly assembled. It’s a true haven for those who appreciate neutral furniture essentials but still crave a touch of bespoke elegance.
Since all items are made to order, delivery comes with a bit of a pricier fee for upholstered furniture, ranging from $14 to $279 for standard shipping. However, their white glove delivery service is fantastic, offered at a flat rate of $99-$279 for all made-to-order items. This premium service includes scheduling at your convenience, carrying your order into your home, unwrapping, assembly (when applicable), and even cleaning up all the packaging. For returns, they reserve the right to approve based on condition and account history, refunding the amount minus a 15% processing fee and shipping fee if approved, so it’s wise to review their detailed policy.
10. **Thuma: Well-Made Simplicity for the Modern Home**Let’s be honest, sometimes bedroom furniture doesn’t need to shout for attention; it just needs to be exceptionally well-made. Enter Thuma, a brand that totally gets it. With their signature Japanese joinery techniques, they deliver durable pieces that are refreshingly easy to put together—a true godsend for anyone who’s ever wrestled with confusing instructions and tiny Allen wrenches.
Commerce writer Harrison, who actually owns both a Thuma bed frame and dresser, raves that the brand is “made for single women who have to assemble things themselves.” This speaks volumes about the thoughtful design that ensures pieces easily fit into each other, requiring minimal effort and strength. Whether you’re talking about their bed frames (which are absolutely their bread and butter) or their nightstands and storage solutions, Thuma offers simple, Scandi-influenced wood finishes that blend seamlessly into any décor.
For those of us constantly battling limited storage space, Harrison calls their storage drawers a “must.” She highlights that they “don’t suffer from the clunkiness or poor design of many other storage beds—it’s a streamlined, handsome design worth its price tag.” This attention to both aesthetics and practicality really sets Thuma apart, making them a standout for elegant, fuss-free bedroom essentials. Plus, they’re sustainably made and offer design advice via virtual appointments, adding even more value.
One of the big perks of shopping Thuma is their complimentary standard shipping within the contiguous U.S. They also offer a Premium Delivery service for a flat rate of $295, which covers delivery, unpacking, and assembly in your room of choice, plus the removal of all packaging. And here’s a deal-breaker for many: they offer a generous 100-day trial period for their bed frames, allowing you to return the item for a full refund if it’s not the perfect fit. That’s confidence in their product, right there!
11. **Joss & Main: Stylish Finds Without the Sticker Shock**In the bustling mid-market furniture scene, Joss & Main is definitely a name you should have on your radar. With a wide selection and solid price points, you can deck out your home with hundreds of brands across every style imaginable, all without blowing your entire rent check. Their sophisticated collections make planning your dream décor as simple as a few clicks on your laptop or phone.
Our very own Diane Dragan, global director of content strategy and operations, recently raved about her Joss & Main purchase. She sought a new living room floor lamp, preferring clean lines and timeless pieces, and the Montage Modern caught her eye. She noted that it “held it, even after viewing dozens of additional (and pricier) options.” The efficient, compact box arrived with less waste, and assembly was a breeze—”literally, as the shade fabric clips to the lamp ring, and seals on itself with an invisible magnetic strip. Magic.”
Beyond their everyday great prices, Joss & Main is also known for its regular flash sales. These are fantastic opportunities to snag a nice discount on accents like lighting, area rugs, and a whole lot more. It’s all about getting that upscale look and feel without the upscale price tag, which, let’s be honest, we all love. Keep an eye out for those sales to maximize your savings!
Shipping costs for full-service delivery range from $4.99 to $99.99. Joss & Main truly shines with its numerous white glove or white glove-adjacent delivery options, including free full-service delivery on many items, especially those over $35. Their “All-Inclusive Delivery & Assembly” is the most comprehensive, taking your order to your room of choice (up to 2 flights of stairs), performing basic assembly, and removing packaging. However, prices beyond “free” aren’t openly disclosed, so it’s smart to chat with a rep for estimated costs. Returns are accepted within 30 days of delivery for most items, provided they are in original, undamaged condition.
12. **Burrow: The Customization King of Comfy**If you’ve ever wished you could design your furniture to perfectly fit your space and style, then Burrow is about to make your design dreams come true. One of the things we absolutely adore about Burrow is its infinitely customizable furniture. We’re talking serious personalization here, allowing you to be the architect of your own comfort and style.
Imagine this: you can choose a couch or chair and then meticulously customize the fabric color, leg finish, arm style, and even whether the pillows are tufted or not. All these options make it incredibly easy to get exactly what you want, ensuring your furniture isn’t just a piece, but a true reflection of your personal aesthetic. It’s like a personalized stylist for your sofa!
Beyond the customization, Burrow also nails the practicality factor with easy assembly and expandable designs that are perfect for evolving spaces. They specialize in those beloved midcentury-modern styles that never go out of fashion. While you can’t make changes to an order once it’s placed, and customization options have their limits, the initial design flexibility is truly exceptional for a D2C brand.
Shipping is a flat-rate deal, which is always a win in our book! Orders over $500 cost $49, those between $100 and $500 are $19, and anything under $100 ships free. For their Pro series furniture, Burrow offers a premium white glove delivery service that includes full assembly and setup in your room of choice. And when it comes to returns, you have 30 days, though there’s a return shipping fee equal to 10% of what you paid (20% if you don’t have the original packaging), capped at $250 per item.
And there you have it, fellow furniture fanatics! You’ve just unlocked the ultimate guide to navigating the exciting world of online furniture shopping, armed with the insider knowledge on a dozen incredible brands. From coastally-inspired retreats to quirky designer collaborations, and from heirloom-quality investments to budget-friendly powerhouses, there’s truly a perfect piece (and deal!) out there waiting for you.
Remember, the online landscape is constantly evolving, bringing new trends and innovations to our digital doorsteps. So keep these tips in mind, stay curious, and happy browsing! May your next furniture find be stylish, affordable, and perfectly *you*. Happy decorating, everyone!